Click-to-WhatsApp Ads
Turn ad clicks into conversations.
Run Facebook and Instagram ads that open a WhatsApp chat instead of a landing page — higher-intent leads, no form to fill, and instant automated follow-up.
A landing page is a dead end. A chat isn't.
Traditional ads send a click to a page where the visitor has to find a form, fill it in, and wait for someone to email back. Most don't bother.
Click-to-WhatsApp ads collapse that into one action: the click opens a conversation with a pre-filled message, and your automation replies before a human is even free.
CTWA features
From impression to conversation.
Ad-to-chat routing
Conversations from each ad land with the right team automatically instead of a general queue.
Pre-filled opening message
Set what the customer's first message says so your team knows the intent before replying.
Instant auto-response
An automated first reply holds attention while a human catches up — critical for high-intent leads.
Campaign attribution
Every conversation is tagged with its source ad, so you can measure conversations, not just clicks.
Automated qualification
Ask qualifying questions in the flow and route only ready leads to a salesperson.
Conversation reporting
See which campaigns generate real conversations and closed deals, not just cheap clicks.
Go deeper
Related guides.
FAQ
Ad questions.
You create the ads in Meta's ad platform and connect your WhatsApp number through WhatsReacher, which then receives, tags, and routes the conversations.
Stop sending ad clicks to a form.
Route them into a conversation that replies instantly.